Wednesday, 24 November 2010

Codes and Conventions of a radio trailer

Today we listened to radio trailers and came up with the codes and conventions they are:


The title of the documentary is usually said along with the scheduling of the documentary.

They always include what channel the documentary will appear on (this is usually said last)

Extracts from the programme are used, usually involving a key element from the documentary

There is a voice over which: outlines the narrative, sometimes posting questions to the audience that will be addressed in the documentary. This is used to intrigue the audience into wanting to watch the documentary.

There is always a music bed

The advert is always played on an appropriate radio channel; young teenager BBC programmes can be advertised on Radio 1

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